{"@context":"https:\/\/schema.org\/","@type":"Blog","@id":"https:\/\/www-pp.activecom.fr\/blog\/#Blog","headline":"Nos articles","description":"Plateforme fran\u00e7aise d&#039;email marketing","url":"https:\/\/www-pp.activecom.fr\/blog\/","blogPost":[{"@type":"BlogPosting","@id":"https:\/\/www-pp.activecom.fr\/newsletter-de-nurturing-comment-produire-du-contenu-utile-sans-y-passer-deux-jours-par-envoi\/","headline":"Newsletter de nurturing : comment produire du contenu utile sans y passer deux jours par envoi","url":"https:\/\/www-pp.activecom.fr\/newsletter-de-nurturing-comment-produire-du-contenu-utile-sans-y-passer-deux-jours-par-envoi\/","datePublished":"2026-03-19","dateModified":"2026-04-13","mainEntityOfPage":"https:\/\/www-pp.activecom.fr\/newsletter-de-nurturing-comment-produire-du-contenu-utile-sans-y-passer-deux-jours-par-envoi\/","author":{"@type":"Person","@id":"https:\/\/www-pp.activecom.fr\/author\/fraynaut\/#Person","name":"Activecom","url":"https:\/\/www-pp.activecom.fr\/author\/fraynaut\/","identifier":3,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ee2a1a90bb7495696ff32696c0f9e7dae9f59ebc1e9783eb8b5f3569ba9dc674?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ee2a1a90bb7495696ff32696c0f9e7dae9f59ebc1e9783eb8b5f3569ba9dc674?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Activecom","logo":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","width":2048,"height":452}},"image":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/03\/visuel-Activemailer-post-nurtering.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/03\/visuel-Activemailer-post-nurtering.png","height":1008,"width":1920},"wordCount":1870,"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www-pp.activecom.fr\/prospection-b2b-email-cnil\/","headline":"Prospection B2B par email : le kit terrain CNIL pour arr\u00eater de naviguer \u00e0 vue","url":"https:\/\/www-pp.activecom.fr\/prospection-b2b-email-cnil\/","datePublished":"2026-02-24","dateModified":"2026-02-24","mainEntityOfPage":"https:\/\/www-pp.activecom.fr\/prospection-b2b-email-cnil\/","author":{"@type":"Person","@id":"https:\/\/www-pp.activecom.fr\/author\/hfery\/#Person","name":"Activecom","url":"https:\/\/www-pp.activecom.fr\/author\/hfery\/","identifier":4,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Activecom","logo":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","width":2048,"height":452}},"image":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/02\/visuel-Activemailer-post-kit-terrain-CNIL-bis.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/02\/visuel-Activemailer-post-kit-terrain-CNIL-bis.png","height":1008,"width":1920},"wordCount":1726,"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www-pp.activecom.fr\/email-marketing-b2b-2026\/","headline":"Email marketing B2B en 2026 : ce qui va vraiment changer (et ce que vos \u00e9quipes doivent corriger d\u00e8s maintenant)","url":"https:\/\/www-pp.activecom.fr\/email-marketing-b2b-2026\/","datePublished":"2026-02-19","dateModified":"2026-02-19","mainEntityOfPage":"https:\/\/www-pp.activecom.fr\/email-marketing-b2b-2026\/","author":{"@type":"Person","@id":"https:\/\/www-pp.activecom.fr\/author\/hfery\/#Person","name":"Activecom","url":"https:\/\/www-pp.activecom.fr\/author\/hfery\/","identifier":4,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Activecom","logo":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","width":2048,"height":452}},"image":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/02\/visuel-Activemailer-post-B2B.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/02\/visuel-Activemailer-post-B2B.png","height":1008,"width":1920},"wordCount":1124,"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www-pp.activecom.fr\/cold-mail-en-2026-pourquoi-les-fai-ont-gagne-la-bataille-du-volume\/","headline":"Cold mail en 2026 : pourquoi les FAI ont gagn\u00e9 la bataille du volume","url":"https:\/\/www-pp.activecom.fr\/cold-mail-en-2026-pourquoi-les-fai-ont-gagne-la-bataille-du-volume\/","datePublished":"2026-02-10","dateModified":"2026-02-10","mainEntityOfPage":"https:\/\/www-pp.activecom.fr\/cold-mail-en-2026-pourquoi-les-fai-ont-gagne-la-bataille-du-volume\/","author":{"@type":"Person","@id":"https:\/\/www-pp.activecom.fr\/author\/hfery\/#Person","name":"Activecom","url":"https:\/\/www-pp.activecom.fr\/author\/hfery\/","identifier":4,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Activecom","logo":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","width":2048,"height":452}},"image":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/02\/visuel-Activemailer-post-cold-mail-copie.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/02\/visuel-Activemailer-post-cold-mail-copie.png","height":1008,"width":1920},"wordCount":1228,"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www-pp.activecom.fr\/rgpd-et-email-marketing-b2b-ce-que-vos-equipes-font-mal-sans-le-savoir\/","headline":"RGPD et email marketing B2B : ce que vos \u00e9quipes font mal (sans le savoir)","url":"https:\/\/www-pp.activecom.fr\/rgpd-et-email-marketing-b2b-ce-que-vos-equipes-font-mal-sans-le-savoir\/","datePublished":"2026-02-05","dateModified":"2026-02-05","mainEntityOfPage":"https:\/\/www-pp.activecom.fr\/rgpd-et-email-marketing-b2b-ce-que-vos-equipes-font-mal-sans-le-savoir\/","author":{"@type":"Person","@id":"https:\/\/www-pp.activecom.fr\/author\/hfery\/#Person","name":"Activecom","url":"https:\/\/www-pp.activecom.fr\/author\/hfery\/","identifier":4,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Activecom","logo":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","width":2048,"height":452}},"image":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/01\/visuel-Activemailer-post-RGPD-ET-B2B-copie.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/01\/visuel-Activemailer-post-RGPD-ET-B2B-copie.png","height":1008,"width":1920},"wordCount":1327,"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www-pp.activecom.fr\/hygiene-de-base-emails-le-chantier-invisible-qui-conditionne-toute-votre-performance-marketing\/","headline":"Hygi\u00e8ne de base emails : le chantier invisible qui conditionne toute votre performance marketing","url":"https:\/\/www-pp.activecom.fr\/hygiene-de-base-emails-le-chantier-invisible-qui-conditionne-toute-votre-performance-marketing\/","datePublished":"2026-01-29","dateModified":"2026-01-29","mainEntityOfPage":"https:\/\/www-pp.activecom.fr\/hygiene-de-base-emails-le-chantier-invisible-qui-conditionne-toute-votre-performance-marketing\/","author":{"@type":"Person","@id":"https:\/\/www-pp.activecom.fr\/author\/hfery\/#Person","name":"Activecom","url":"https:\/\/www-pp.activecom.fr\/author\/hfery\/","identifier":4,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d6d5b1d94a7dc4b16eaa7cb7a14a6bc627e7603ecd87eec2110a017db6fedb0d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Activecom","logo":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2024\/04\/logo-acom-bleu-.png","width":2048,"height":452}},"image":{"@type":"ImageObject","@id":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/01\/visuel-Activemailer-post-Hygie\u0300ne-copie.png","url":"https:\/\/www-pp.activecom.fr\/wp-content\/uploads\/2026\/01\/visuel-Activemailer-post-Hygie\u0300ne-copie.png","height":1008,"width":1920},"wordCount":1133,"keywords":null}]}